How BaseBound Works: Simplifying Ad Sales and Campaign Management
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Ad Sales and Order Management
BaseBound empowers media companies to efficiently manage ad sales and optimize inventory for maximum revenue. The platform supports both direct and programmatic ad sales, enabling your sales team to sell across multiple channels, including TV, radio, and digital, all in one system.
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Traffic and Scheduling
BaseBound simplifies the management of programming schedules, ensuring ads are accurately placed and aligned with your broadcast schedule. Our platform helps traffic departments avoid scheduling conflicts and maximize the utilization of available ad inventory.
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Billing and Financial Management
Automate your billing process with BaseBound. The platform generates invoices based on ad placements and performance, while seamlessly integrating with your financial systems to ensure accuracy and reduce administrative overhead.
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Digital Content Distribution
BaseBound supports the distribution of digital content across multiple platforms, including over-the-air, streaming, and on-demand services. This enables broadcasters and media companies to manage and deliver content seamlessly to their audience.
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Reporting and Analytics
Gain deep insights into your ad performance with BaseBound’s advanced reporting and analytics tools. Track key performance metrics, optimize ad placements, and generate actionable insights into audience behavior and revenue opportunities.
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Programmatic Advertising
BaseBound supports programmatic ad sales, allowing media companies to automate the buying and selling of ads in real-time. This ensures that ads are optimally placed based on predefined criteria, driving better performance and maximizing revenue.